Brand & Digital
Tough Love Agency
Client: Tough Love Agency
Studio: Haut Monde
Tough feedback, friendly people
Tough Love is a digital agency with a passionate point of view. They're tough on their clients and tough on themselves, with a sole focus of producing exceptional brands and digital experiences.
Working with Studio Haut Monde, we built out an unapologetic new brand with a stamp of authority, and a muted, typography-focused graphic identity.
The accompanying website takes on a swiss aesthetic with tight margins and a lean structure. Mixed with a North American optimism and playfulness, we created an approachable experience that instills confidence in the quality of Tough Love's work as-well-as their approach to problem solving.
Credit where it's due
Creative Direction: Justin Guptell
Development: Tough Love Agency