Client: Glasfurd & Walker
Project: Pure Sunfarms
Design and prototyping
Weed strain untangling
Pure Sunfarms is one of Canada’s largest producers of greenhouse cannabis. They blend legacy cannabis methods with traditional farming practices to produce some of BC’s tastiest bud.
Having built up an incredibly strong brand and product lineup since it’s launch a few years ago, Pure Sunfarms’ growing website was struggling to fulfill present day needs.
Work internally at Glasfurd & Walker as the lead designer within a team of strategists, art directors, designers and developers, we built out a comprehensive website to showcase their products, strains and heritage.
Special attention was paid to product sorting, strain separation and educational content, allowing the site to scale and adapt as the brand continues to grow.
Credit where it's due
Creative Direction: Phoebe Glasfurd
Art Direction: Lewis Rowley
UX & Development: Art Shostak
Photography: Ian Lanterman
Illustration: Laura Serventi